Basics of SEO and Website Building
Posted on November 17, 2009 | Filed Under SEO, Smart Business, Website Design, WordPress
If you build it…they will come…
That may have been true for Kevin Costner in Field of Dreams, but it is absolutely NOT TRUE when it comes to a website.
Building your website is just the first step, and there are many more to go to be successful online.
So what does your website need to have to even begin to draw traffic? Besides a good (graphic) design with clear, optimized images; you want to be sure that your site’s layout, navigation, and architecture are user friendly. You may know what those pages of your site are about, and why they are there, but your visitor may not. Design your site using the “I’ve never heard of it” state of mind. Lead, guide, and direct your visitors…not only to where you want them to go, but make them feel like it’s where THEY WANT TO GO. Don’t lose your traffic because your visitors are confused!
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